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Journalism, Public Relations and New Media
College of Arts & Sciences
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Baylor BU Journalism, Public Relations and New Media Research M3 Lab Research Team
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Research Team

Youngji Seo, Ph.D.
Youngji Seo (Ph.D., University of Georgia) is an Assistant Professor in the Department of Journalism, Public Relations and New Media. Seo's primary research interest lies at the intersection of health communication, message effects, new media technology with online experiment and eye-tracking methodology. She is particularly interested in understanding the factors that lead to unintended effects of health and risk communication and how communications could be designed to mitigate such unintended effects and promote desirable consequences for organizations and public. Her research has been published in journals such as Journal of Health Communication, Journal of Business Strategy, and International Journal of Advertising.
ORCID: https://orcid.org/0009-0000-5020-4341

Alec Tefertiller, Ph.D.
Alec Tefertiller (Ph.D., University of Oregon) is an Associate Professor in the Department of Journalism, Public Relations and New Media. His research examines the intersection of audience motivations and new media technology, including streaming media and social media. He is interested in the intersection between digital media use and well-being. His research has been published in journals including the Journal of Broadcasting and Electronic Media, Mass Communication and Society, Telematics and Informatics, and the Atlantic Journal of Communication.
ForagerOne: https://foragerone.com/profile/322558 
ORCID: https://orcid.org/0000-0002-3933-5276 

Tamara J. Welter, Ph.D.
Tamara Welter (Ph.D., Biola University) is an Assistant Professor in the Department of Journalism, Public Relations and New Media at Baylor University. Her research examines how audiences interpret meaning in visual media, with particular attention to the role of culture in shaping that understanding. She is especially interested in visual representation, cross-cultural communication, and the role of empathy in journalism and media. Her academic work has been published in outlets including the International Communication Research Journal, the Southwestern Mass Communication Journal, College Media Review, and the Journal of the American Studies Association of Texas.
ForagerOne: https://foragerone.com/profile/322560 
ORCID: https://orcid.org/0009-0000-5658-1586 

Journalism, Public Relations and New Media

College of Arts & Sciences

Training the next generation of media professionals to communicate accurate, concise, and truthful content across media platforms.

Castellaw Communications Building
219 Baylor, 2nd Floor, Suite #261

One Bear Place #97353
Waco, TX 76798

(254) 710-3261
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Baylor BU Journalism, Public Relations and New Media Research M3 Lab Research Team
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