Dr. Youngji Seo

Degrees

• Ph.D. in Mass Communication and Journalism, University of Georgia (2022)
• Master of Arts in Mass Communications, Sogang University (2017)
• Bachelor of Fine Arts in Communication Design, Konkuk University (2011)

Research Interests

• Strategic communication, social media strategies and tactics, health and risk communication, crisis communication,  persuasion and social influence, social media analytics, eye-tracking, communication technologies

Select Publications

• View on Google Scholar

Awards and Honors

• Top Student Paper Award, Mass Communication Division, 2021 National Communication Association Annual Conference, Seattle, WA (2021).
• Sogang Top Student Paper Award, Graduate Students Association, Sogang University, Seoul, South Korea (2016).
• Human Tissue Donation Facilitation Advertising Competition (Top prize), Korea Organization for Sharing Tissue, Seoul, South Korea (2015).
• University Students Public Relations Strategy Competition (Grand prize), Seoul Metropolitan Government, Seoul, South Korea (2014). 

Background

• Worked as public relations officer at non-profit organization under the Ministry of Gender Equality and Family in South Korea.
• Taught several public relations and mass communication courses at Syracuse University and Temple University.

Year Started at Baylor

• 2025

Courses

• Public Relations Campaigns
• Public Relations Writing
• Public Relations Theory

Interests & Hobbies

• Spending time with my husband and son
• Playing board games
• Watching the Harry Potter Series

Favorite Thing about Baylor

"The intimate class sizes and the incredible support for growing as a researcher and teacher."