Concentration Information

A concentration in News-Editorial, Public Relations, Advertising, Photography or our new concentration in Broadcasting equips students with the knowledge and skills needed to explore a broad-based liberal arts degree, while also earning a skills and theory-based degree backed up with practical experience.

All majors in our department must complete a minor offered in another department of the College of Arts & Sciences or a concentration from a school outside of Arts & Sciences.

In addition, our department offers five choices for outside majors wishing to obtain a minor in  JPR&NM: public relations, photojournalism, advertising, news-editorial or broadcast minor. Each consists of 18 semester hours. Equally, a secondary major from our department allows students to earn one bachelor's degree together with a secondary major associated with a different degree program without fulfilling all the core requirements associated with that second degree.

Number of hours/units required for graduation:

• The Bachelor of Arts degree in Journalism (JPR&NM) requires a minimum of 124 credit hours

Number of hours/units required for a major/degree:

• 33 semester hours

Core Courses for ALL Students in the JPR&NM Program:

• JOU 2303 Reporting and Writing for Media
• JOU 3325 Editing
• JOU 4380 Law and Ethics of Journalism

Courses in track/sequence that all students in track/sequence must take: Degree emphasis (Provide number of credits earned.)

All courses are 3 credit hours.

Concentration I: News Editorial

• JOU 3355 Media Photography I
• JOU 3375 Advanced Reporting and Writing
• JOU (3376 or 4359) History of American Journalism or History of Photography
• JOU 4325 Advanced Editing
• JOU 4340 Writing and Editing for On-Line Media

Concentration II: Public Relations

• JOU 3367 Principles of Advertising and Public Relations
• JOU (3374 or 3375 or 3389) Public Relations Writing, or Advanced Reporting and Writing, or Magazine and Feature Writing
• JOU 4368 Advanced Public Relations
• JOU 4371 Public Relations Media Programming
• JOU (3355 or 4325 or 4340) Media Photo I: Introduction or Advanced Editing, or Writing and Editing for Online Media

Concentration III: Advertising

• JOU (3320 or 3367) Advertising Procedures, or Principles of Advertising and Public Relations
• JOU 3321 Advertising Copywriting
• JOU 3369 Media Design
• JOU (3374 or 3375 or 3389) Public Relations Writing, or Advanced Reporting and Writing, or Magazine and Feature Writing
• JOU 4315 Strategic Communication Research
• JOU 4320 Advertising Management

Concentration IV: Photojournalism

• JOU 3355 Media Photography I: Introduction
• JOU 3356 Media Photography II: Photojournalism
• JOU 3357 Advanced Photography
• JOU 3358 Video Photojournalism
• JOU 3369 Media Design
• JOU (3374 or 3375 or 3389) Public Relations Writing, or Advanced Reporting and Writing, or Magazine and Feature Writing
• JOU 4359 History of Photography

Concentration V: Broadcasting

• JOU 3315 Broadcast Writing
• JOU 3358 Videography for Broadcast
• JOU 3385 Advanced Reporting/Producing for Broadcast
• JOU 4340 Writing and Editing for Online Media
• JOU 3376 History of American Journalism - Or
• JOU 4359 History of Photography

Elective course or courses that must be taken within the track/sequence:

Concentration  I: News Editorial
Nine hours of any level JOU electives, not to include JOU 3372 Writing for Media Markets

Concentration II: Public Relations
Nine hours of any level JOU electives, not to include JOU 3372 Writing for Media Markets

Concentration III: Advertising
Six hours of any level JOU electives, not to include JOU 3372 Writing for Media Markets

Concentration IV: Photojournalism
Three hours of any level JOU electives not to include JOU 3372 Writing for Media Markets

Concentration V: Broadcasting
Three hours of any level JOU electives not to include JOU 3372 Writing for Media Markets

Required outside of the accredited unit
A minor offered in the College of Arts and Sciences is required